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Building Stickiness: How Top SaaS Products Keep Users Coming Back

Product stickiness is the magic behind high retention rates. Top SaaS products are engineered to build habits—whether through daily value, seamless workflows, or personalized nudges. In this article, we unpack features like usage-based onboarding, milestone-driven notifications, and in-app rewards that contribute to daily active use. We'll also dive into the psychology of habit formation and how behavioral triggers can be baked into your product's core loops. The best retention strategy isn’t always about adding features—it’s about deepening relevance and solving for everyday pain points.

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